Illuminating Shampoo - White Pearl (10.1 oz)


The Illuminating Shampoo in White Pearl was formulated for blonde or highlighted hair. The Shampoo focuses on brightening the hair color and corrects brassiness and yellow tones, without making the hair grey. The Shampoo leaves hair shiny with a vibrant color and glow of a white pearl.

Size: 10.1 oz


"Apply to wet hair, massage softly and leave in for at least 3 minutes, rinse thoroughly. Repeat the treatment until the desired result is reached. Due to the permanent brightening effect which can’t be washed out, excessive use is not recommended. Do not use the hair lightener on skin or clothes."
Ingredients: Aqua, MEA-Lauryl Sulfate, PEG-18 Glyceryl Oleate/Cocoate, Cocamidopropylamine Oxide, Glycerin, Butylene Glycol, PEG-4 Rapeseedamide, PEG-7 Glyceryl Cocoate, Polyquaternium-44, Glycol Distearate, Glycereth-2 Cocoate, Sodium Laureth Sulfate, Tetrasodium EDTA, Benzophenone-4, Ethylhexylglycerin, Sodium Benzoate, Phenoxyethanol, Iodopropynyl Butylcarbamate, Citric Acid, Parfum, CI 60730, Basic Violet 16.

You may also like

Recently viewed

Customer Reviews

Based on 6 reviews
Leah Hoods

This is the best thing ever! I was searching everywhere for a product that will turn my hair white without first turning them grey or violet. This one does the job perfectly. It doesnt matter if I keep it too long either soni dont need to worry that it will turn my hair into a grey or violet mess. Foams really nicely and smells nice too. Highly recommend and I dont mind paying higher price as my search is over and will not be buying anything else now!

Emelie Melendez
Pretty amazing

This works better than the LOral shampoo I have been usually It does actually make my hair have a pearl sheen. My hair is bleached blonde and this absolutely does remove brassyiness before nest colour on my hair. Have now bought the conditioner to try

Riley S.
Definitely illuminating

Really pleased with this purchase. My bleached hair was needing a proper shampoo and Balmain have succeeded. Have had a few comments on the shine - impressed. Thank you Balmain

Sadie Buckley

gives amazing white hair I live it and have tried so many purple shampoos. Its pricey but would pay any price for this gem.

Sylvia Hanson

Great shampoo lighting your hair and make it soft and smooth would buy again and again x